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Fil Au Chinois is a very old brand registered in France in 1847. In French, the term Au Chinois signifies "thread with the image of a Chinaman", not "Chinese thread". This way of naming brands was in the movement of the 19th century when companies chose easily identifiable objects or caracters for a clientele who did not necessarily know how to read. See the article on Fil Au Chinoison our blog.